Todd RoethTodd Roeth is an Assistant Professor, Graphic Design. School of Fine Art.
00: Overview

Welcome to GRPH 340: Corporate Identity

These pages are provided as an outline for GRPH:340 Corporate Identity. At right you will find links to the material covered each week throughout the course, as well as links to each weeks assignments, distributed via Adobe PDF files. Though this site is updated frequently, all materials and assignments are subject to change at Instructor’s (Todd Roeth’s) discretion.

Things to know, remember, and understand.

This material is a supplement to class and does not replace class attendance and participation. For more information regarding attendance policies, please refer to the Marietta Student Handbook.

Required Materials

Textbook:

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands, by Alina Wheeler

Epson Ink Cartridges

Each Assignment will need to be submitted to professional standards. Proper printing, trimming, and folding (when appropriate) is required for sucessful outcomes. Class assignments submitted for grade can be outputed to the Epson 1280 Printers available in the Classroom.

Students will be responsible for buying their own ink. Ink needs to be brought to class when needed. Students are responsible for loading and unloading their own ink from the printers. It is recommended that students store and carry their ink cartridges in an index card box.

Detail of 1280 Epson ink cartridges

Other Places to Buy Epson 1280 Ink

Information about Epson 1280 Printers

Handout
Read: Epson Ink Cartridge Handling [.pdf]

Epson Paper

During this class we will investigate the paper market and some options availabe to designers. The Classroom printers need compatibale paper to reneder the best quality projects. Students can purchase these papers locally at Parkersburg Office Supply by calling 1-800-525-1951 24 hours in advance and ordering over the telephone. Orders are shipped to the store in a day.

The following paper sizes are needed for the various Class Assignments:

8.5” x 11” (Letter)

11” x 17” (Tabloid)

13” x 19” (Super B)

Hard Drives

In all digital design classes, students are responsible of storing, organizing, and archiving their own work. Each computer in the class room has designated storage (Student Files on HD), however, keeping your only copies of files on the School Computers is not reccomended. Depending on your academic needs and digital mediums which you work in (Photo, Video, Print, Web) the amount of disk storage will vary. For this class alone, students will need a minimum of 2Gb of storage. 40 Gb is recommended.

Suggested Hardware for Macintosh Users:

SmartDisk Firelite Hard Drive

LaCieFirewire and USB 2.0 Mobile External Hard drive

See Sylabus for complete details.

Last Updated 7 June 2007 by Todd Roeth

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