Each company has it’s own needs and therefore has a wide variety of print, packaging, literature, signage, and garment design work that needs to be addressed. Depending on the industry your business operates in, you will need to design specific items accordingly.

The following are some ideas to consider:

Packaging

All comapnies who sell products need to have thoughtful and effective packaging design. Package design both protects the product in an economical way during distrubution and shipping, and also effectivly communicates and distinguishes itself from others on store shelves.

See: www.cravebrands.com

Read: Case Studies within specific product categories

See: Package Design Examples

The Container Store has many paper, cardboard, metal, and plastic packaging options you can buy or research to create your own designs from.

Garment and Hang Tags

Hang tags are used for many products. The most popular use of hang tags is for clothing, where the tags serves as a product description, size, and an area for price stickers, bar codes and SKU# display.

See: St. Louis Tag Co.

See: Nationbright, Hang Tag Supplier

See: Dockers Hang Tag Study

Graphics Systems for Vehicles

Corporate Identiy extends to vehicle signage and graphics for many Corporations. Delivery Trucks, Distribution Trucking, and Service Vehicles all are important contacts in public spaces that serve as important opportunities to communicate a brand.

See: Fleet Graphics Gallery

Menu and Food Service Design

Table Menus, Carry-Out Menus, Wine and Drink Lists, Dessert Menus, Placemats, Table Tents, Take-Home Containers, Coasters, and place setting designs are important parts of a Restaurant’s Identity. Creating an atmosphere in the restaraunt industry is as important as cooking the food itself. Menu designs come in a wide vareity of materials and formats, and should be designed with the dining table environemnt in mind. (Table size, Amount of menu items, table settings, restaurant signage, ect.)

Read: Menu Cover Designs

Also Read: The Hidden Meanings of Menu Design

Brochure, Catalog and Literature Design

Many companies who sells services need to communicate written information that represents the services they offer. Folders, whitepapers, service plans, corporate brochures, and sales packets are often printed and used as key elements in both building a corporate identity, and communicating a companies services.

Example: 3Sixty Design Portfolio

Assignment: 340-assignment6.pdf